Get Inspired By These 50 Incredibly Clever Logos With Hidden Meanings

Here are 50 ingenious examples that carry dual meanings in their design. The hidden symbols explain either the nature of the business or are a clever visual representation of its name. The symbolism is obvious in some cases but skillfully subtle in most. All in all, the designers behind these logos seem to have nailed the art direction and execution. Check them out below.

A golfer + the profile of a Spartan wearing a helmet

The ‘R’ forms a man riding a bicycle, the orange circle is the front wheel.

The hand and leg enclosure forms the map of Australia

Two ‘F’s and a plane in the middle

The coffee froth forms the shape of the moon (with an eye)

The face of a lion, the shape of a bird.

The negative spaces between the legs form the buildings of the Bronx

Coffee cup + magician’s hat

A film reel + a scared face

Boundary

Baskin Robbins has 31 flavours – check the ‘B’ & the ‘R’

Sony Vaio

The ‘C’ and the ‘o’ form a tyre

An eight made up of 8s

Ever noticed the arrow in the negative space between the ‘E’ and the ‘x’?

The number ‘1’ can be seen between the white ‘F’ and the red waves

From ‘a’ to ‘z’, Amazon has it all…and a smile.

The Guild of Food Writers logo shows a spoon between the nib of a fountain pen

London Symphony Orchestra: LSO + a conductor with a baton

The peacock in the NBC logo stands for color and pride.

The ‘N’ is also a ‘W’ with an arrow pointing north-west

The chip forms the word SUN in all directions

Ever noticed the bear between the mountain?

One of the first commercially designed ambigram/reversible logos (1969)

A plug, a socket and an ‘E’ in the middle

There’s a knife in the letter ‘a’

If we had to pick three, Spartan Golf Club, Yoga Australia and London Symphony Orchestra would be our choices. What about you?

Source : https://digitalsynopsis.com/design/50-clever-hidden-meaning-logo-designs/